This unit will explore a range of creative and traditional methods and media used to communicate information and ideas visually. Students will learn the fundamentals of drawing, the design process and how to present final responses effectively using both traditional media and digital technology.
Students will investigate the three areas of visual communication:
- Product design: Through observation drawing, students will develop their skills in drawing and they will learn 2D and 3D technical drawings to represent their work. They will then design a product (negotiable) for a specific audience in a response to a brief and learn to present their ideas to a client. Students will examine professional practice in their chosen industry.
- Environmental design: After investigating Australian Architecture, students will design the interior or exterior of a structure using architectural conventions and appropriate 2D and 3D drawings.
- Communicatin design: Students will design a business identity using the application of design elements and principles, which will then be applied, to promotional material. They will research promotional design strategies.
- Folio if finished work